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The matcha journal

Matcha guides, written for the kitchen counter.

How to make matcha at home — the bowls, the whisks, and the quiet two minutes — written for the kitchen counter, not the tea house.

Store Matcha in the Fridge? Quick Guide

1 November 2026 · 4 min read

Store Matcha in the Fridge? Quick Guide

Learn if refrigeration works for matcha, the best jars, shelf life, and when to skip the fridge.

How to Store Opened Matcha for Freshness

31 October 2026 · 4 min read

How to Store Opened Matcha for Freshness

Keep your opened matcha vibrant with simple storage tips on containers, temperature, light and moisture.

How much caffeine is in matcha, compared with coffee

30 October 2026 · 3 min read

How much caffeine is in matcha, compared with coffee

Matcha has 19 to 44 mg of caffeine per gram. Here is what that means for a bowl, a cup of coffee, and your day.

How to make a matcha latte at home, step by step

30 October 2026 · 3 min read

How to make a matcha latte at home, step by step

Make a smooth matcha paste first, then add hot milk. The order matters more than any piece of kit.

Does All Matcha Taste the Same? Find Out Why

30 October 2026 · 4 min read

Does All Matcha Taste the Same? Find Out Why

Discover why matcha flavors differ, what shapes the taste, and how to choose a powder that fits your palate.

Matcha Quality Grades: A Guide to Choosing

29 October 2026 · 8 min read

Matcha Quality Grades: A Guide to Choosing

Understand matcha quality grades, from ceremonial to culinary. Learn how shade-growing, harvest, and processing define true quality for your home brew.

Store Matcha from a Bag: Best Practices

28 October 2026 · 9 min read

Store Matcha from a Bag: Best Practices

Learn how to store matcha that comes in a bag to protect its flavor, color, and freshness. Transfer it to the right container for lasting quality.

Best Cold Matcha Recipe: Your Guide to Iced Matcha

28 October 2026 · 9 min read

Best Cold Matcha Recipe: Your Guide to Iced Matcha

Discover the best cold matcha recipe for a refreshing drink. Learn how to whisk, sweeten, and serve iced matcha without bitterness, using the right tools and technique.

Store Matcha Right: Keep It Fresh

27 October 2026 · 7 min read

Store Matcha Right: Keep It Fresh

Protect matcha's vibrant colour, delicate aroma, and smooth flavour. Learn proper storage to avoid common mistakes and keep your matcha fresh.

Store Opened Matcha Right: Fresh Powder Tips

27 October 2026 · 4 min read

Store Opened Matcha Right: Fresh Powder Tips

Keep opened matcha bright and tasty with airtight, cool, dry storage methods that work at home.

Iced or Hot Matcha: Which Is Better?

26 October 2026 · 9 min read

Iced or Hot Matcha: Which Is Better?

Discover if hot or iced matcha is better for you. Learn how temperature changes taste, preparation, and enjoyment for your home matcha.

How Should Matcha Be Stored? Simple Tips for Fresh Powder

24 October 2026 · 4 min read

How Should Matcha Be Stored? Simple Tips for Fresh Powder

Learn how to keep matcha powder bright, aromatic and ready for tea with practical storage tips.

Best Container for Storing Matcha Powder

23 October 2026 · 9 min read

Best Container for Storing Matcha Powder

Protect your matcha's flavor and color. Discover the ideal container for matcha powder, focusing on airtightness, opacity, and material to keep it fresh.

Make Iced Matcha Tea at Home

22 October 2026 · 7 min read

Make Iced Matcha Tea at Home

Learn to make refreshing iced matcha at home. This guide covers tools, step-by-step instructions, and tips for perfect pure iced matcha or lattes.

Matcha Latte Guide: Pick Your Powder, Brew Your Best

22 October 2026 · 4 min read

Matcha Latte Guide: Pick Your Powder, Brew Your Best

Find the matcha that makes a smooth latte, learn the right grade, amount, water temperature and tools for a café‑quality drink at home.

How to make matcha: the only recipe you need

11 August 2026 · 6 min read

How to make matcha: the only recipe you need

Two grams, 80 degrees, fifteen seconds. The exact recipe for a bowl of matcha that foams — plus the three mistakes that make it bitter.

Ceremonial vs. culinary matcha: what you're actually paying for

11 August 2026 · 5 min read

Ceremonial vs. culinary matcha: what you're actually paying for

The grade on the tin changes the price three-fold. Here's what changes with it — and when the cheaper one is genuinely the right choice.

Matcha vs. coffee: the honest comparison

11 August 2026 · 5 min read

Matcha vs. coffee: the honest comparison

One jitters, one hums. Caffeine, cost per cup, and the afternoon crash — the actual trade-offs, from people who drink both.

How to clean a matcha whisk (so it lasts a year, not a month)

11 August 2026 · 4 min read

How to clean a matcha whisk (so it lasts a year, not a month)

Rinse, never soak, dry on the stand. The ninety-second care ritual that keeps a bamboo chasen's prongs open and true.

Chawan vs. a regular bowl: why the shape decides the foam

10 August 2026 · 5 min read

Chawan vs. a regular bowl: why the shape decides the foam

A cereal bowl can hold matcha. It can't make matcha. The chawan's width, depth, and rim are four hundred years of engineering for the whisk.

How to make matcha without a whisk (and why you shouldn't)

10 August 2026 · 6 min read

How to make matcha without a whisk (and why you shouldn't)

Forks, frothers, shaker bottles — every shortcut, honestly tested. Two of them almost work. None of them make the foam.

The matcha gift set guide: what to buy a matcha person

10 August 2026 · 4 min read

The matcha gift set guide: what to buy a matcha person

They already have the powder. What they don't have is the bowl, the whisk, and the two quiet minutes. How to choose the set they'll keep.

What a matcha starter kit actually needs (and what it doesn't)

19 August 2026 · 5 min read

What a matcha starter kit actually needs (and what it doesn't)

Four tools, not twelve. What a beginner genuinely needs to make a real bowl — and the filler that just pads the box.

Why is my matcha bitter (or clumpy)? The four usual suspects

19 August 2026 · 5 min read

Why is my matcha bitter (or clumpy)? The four usual suspects

Bitter, gritty, or flat — every bad bowl traces back to one of four small things. Here's how to tell which one, and fix it tonight.